Матеріали автора Maria Revuk

In June alone, the video with the hashtag #Recruiting office received 470 million views in Ukrainian TikTok (3 billion all-time). At the same time, 13 thousand posts with this hashtag were published within a month (62 thousand all-time). This is the first most popular hashtag in the News and Entertainment category. It is increasingly being used on the TikTokers pages, which seem to have nothing to do with the topic of the Recruiting office and mobilization. That's because this topic gets many more views.We decided to look at how and whom TikTok encourages to make videos about Recruiting office. To do this, we uploaded the latest posts by TikTokers whose videos appeared in the search results using the hashtag #Recruiting office. Along with the reach, we analyzed how many Russians are following this topic.Читати українською

On May 23, TikTok announced an update to its policy against targeted influence campaigns: from now on, all channels labeled as “state-controlled media” will not appear in recommended videos outside their country of origin. Thus, Spanish-speaking RT will not appear in the recommendation feed for the Spanish-speaking audience, and Sputnik Brasil will not appear for the Brazilian audience. But does this restriction work effectively? We decided to check the data.Читати українською

Today, guided aerial bombs (GABs) have become one of the most terrifying types of Russian weapons at the front. These are old munitions (FABs—high-explosive air bombs) weighing from one to one and a half tons, to which the Russians have attached wings and flight correction equipment.